Maximizing Travel Rewards: Should You Pay Cash or Use Hilton Points at Conrad Koh Samui?
When it comes to luxury travel, one of the biggest dilemmas frequent travelers face is whether to redeem points or pay cash. With loyalty programs, transfer bonuses, and fluctuating valuations, making the right decision can save hundreds—if not thousands—of dollars over time.

Recently, a client of mine faced this exact question while planning a stay at the Conrad Koh Samui 🏝️, one of Hilton’s most luxurious properties in Thailand. Their options:
- 💎 Redeem 95,000 Hilton Honors points (transferred from 42,200 Amex Membership Reward Points during a 125% transfer bonus to Hilton).
- 💰 Pay $849 in cash for the same night.
At first glance, using 42,200 Amex Membership Reward Points instead of paying $849 sounds like an easy win, right? Not so fast. Let's break down the analysis and why I ultimately recommended paying cash instead of using points.

📊 Understanding the Redemption Value: Hilton vs. Amex Points
Before making a decision, it’s crucial to evaluate the actual value of points. Here’s how these numbers break down:
- 🏨 Hilton Honors Points Value: Hilton points are typically worth around 0.4 to 0.5 cents per point on average. At 95,000 points, that would imply a value of $380 - $475.
- 📈 Actual Redemption Value for This Booking: $849 cash cost ÷ 95,000 points = 0.89 cents per point, which is above-average value for Hilton points.
- 💳 Amex Membership Reward Points Value: Amex points are generally more valuable, often worth around 1.8 to 2.2 cents per point when used wisely (such as transferring to airlines for premium flight redemptions).
- 📉 Value of 42,200 Amex Points in Hilton Transfer: Since 42,200 Amex points convert into 95,000 Hilton points, and those are being used to book a $849 room, we get $849 ÷ 42,200 = 2.01 cents per point.
On paper, this seems like a great use of Amex points—getting over 2 cents per point. However, the opportunity cost of using them this way needs to be considered. 🤔

🏨 Option 1: Using Hilton Points
(42,200 Amex Membership Reward Points)
✅ Pros:
✔ Better-than-average Hilton redemption rate (0.89 cents per point instead of the usual 0.4-0.5 cents per point). 🏆
✔ Takes advantage of the Amex 125% transfer bonus, maximizing points usage. 📈
✔ No cash out of pocket, which helps if saving cash is a priority. 💵
✔ Simple and convenient, avoiding the need to earn more points later for a similar booking. 🛏️
❌ Cons:
✖ Amex Membership Reward Points can be used for much higher value elsewhere, such as airline transfers where they’re worth 2-3 cents per point or more (business and first-class flights can even exceed 5 cents per point). ✈️
✖ Opportunity cost: 42,200 Amex points could be worth $760 - $928 if used for flights instead of Hilton. 💺
✖ No Hilton elite night credits or points earned on this stay, since award stays do not accrue points. 🏨
💵 Option 2: Paying $849 in Cash
✅ Pros:
✔ Keeps valuable Amex points for higher-value redemptions (like premium flights). 🛫
✔ Earns Hilton Honors points on the stay, plus elite night credits (useful for status perks). 🎖️
✔ Eligible for promotions and potential Amex Fine Hotels & Resorts (FHR) perks. 🎁
✔ Can earn cashback or travel rewards when paid with the right credit card. 💳
❌ Cons:
✖ Requires an upfront cash payment of $849. 💸
✖ If cash flow is tight, using points might have been a better option. 🚫💰
✖ If Hilton points aren’t useful to you later, this might have been a missed opportunity to use them at a strong value. ⏳

🏆 Final Recommendation: Pay Cash and Save Amex Points
Even though transferring Amex points to Hilton for 2.01 cents per point seems like a solid deal, I advised my client to pay cash instead of using points. Here’s why:
- 💎 Amex Points Are More Valuable Elsewhere: The biggest factor was the opportunity cost. While 2.01 cents per point is excellent for Hilton, transferring to airlines like ANA, Singapore Airlines, or Emirates could yield 2-5+ cents per point in premium cabins. ✈️💺
- 🏨 Hilton Points Have a Lower Base Value: Hilton frequently offers 100% bonus promotions on purchased points, meaning my client could buy Hilton points later at 0.5 cents per point and get a similar redemption rate. 🔄
- 💳 Paid Stays Earn More Benefits: Paying cash earns Hilton points + elite night credits, plus additional perks if using the right credit card:
- Earn Hilton Honors points (especially valuable for Gold or Diamond members). 🏅
- Earn credit card points (Amex Hilton Aspire: 14x points on Hilton; Amex Platinum: 5x on hotels). 💳
- 🛫 Flexibility for Future Travel: Holding onto Amex points allows my client to redeem them for more valuable travel options, while transferring them to Hilton locks them into a less flexible program. 🔒

📝 When Should You Use Hilton Points Instead?
While in this case paying cash was the better choice, there are times when redeeming Hilton points makes sense:
- If cash rates are extremely high 💰📈: If the same room cost $1,500 instead of $849, then using points would be much more attractive.
- If you have a large Hilton points balance 🏨: If you’re sitting on a ton of Hilton points and don’t have another good way to use them, this could be a great redemption.
- If Hilton is likely to devalue points soon ⏳: If there’s a risk of a major program devaluation, using points now might be smart.
- If you want to minimize cash expenses 💸: Sometimes, keeping cash in your pocket is the most important priority, making a points redemption worthwhile.

💡 Alternative Ways to Reduce the $849 Cost
Since my client chose to pay cash, we also explored ways to lower the out-of-pocket cost:
- Using Amex Fine Hotels & Resorts (FHR) 🏨: Booking through Amex FHR could offer:
- Free breakfast for two 🥐
- Guaranteed late checkout ⏳
- Possible room upgrades 🔼
- $100 resort credit 💵
- Using Travel Credits or Cashback 💳💰: Some credit cards offer annual travel credits that could be applied.
- Redeeming Hilton Free Night Certificates 🎟️: If my client had a Hilton Aspire, Surpass, or Business card, they could use free night certificates instead of points.

🚀 Final Thoughts: Always Maximize Value
Travel rewards are all about maximizing value and opportunity cost. In this case, paying cash preserved flexibility and allowed my client to use their Amex points for a more valuable airline redemption later.
Would you have used points or paid cash? Let me know your thoughts! 💬